F gbreak BY PISCATAQUA LABS

A full staff for your business, working while you sleep.

Fogbreak gives a small business a team of AI employees. They work in the background inside the email, books and CRM you already use, take on the busywork that eats your week, and turn your numbers into a plan for what to do next.

Works with Gmail, Outlook, AOL, QuickBooks, Salesforce and more. Nothing to install, nothing to migrate.

While you were outExample · Tue 6:30 AM
  1. Front deskSorted 23 overnight emails. Answered 9 routine questions. Three need you.
    Done
  2. BookkeeperMatched 14 deposits in QuickBooks and flagged a supplier charge that posted twice.
    Waiting on you
  3. EstimatorDrafted a quote for the chimney repoint in Rye from Friday's site notes.
    Waiting on you
  4. SalesFollowed up with 4 leads that went quiet last week, from your template.
    Done
  5. ReportsYour morning summary is ready: 2 approvals, 1 overdue invoice, sales up on last week.

Approve, edit or turn anything down from your phone. Every action can be undone.

It sits on top of what you have.Sign in to each tool once. No new software for your team, no changes to how your systems are set up.

GmailOutlookAOL MailQuickBooksSalesforceGoogle DriveMicrosoft 365ShopifyGoogle SheetsExcelAnything you can log in to

Your staff

The roles you've been doing yourself, finally filled.

Each helper has a job, a schedule and limits you set. Start with one or two, then add more as you get comfortable. They share one picture of your business, so nobody asks you the same question twice.

Front desk

Keeps the inbox under control so customers hear back fast.

  • Sorts and labels every email
  • Drafts replies in your voice
  • Books calls and site visits
Gmail · Outlook · AOL · Calendar

Estimator

Turns site notes, photos and voice memos into quotes ready to send.

  • Prices jobs from your past work
  • Builds clean quote documents
  • Chases quotes that go quiet
Drive · Docs · Email

Bookkeeper

Keeps the books current and the money coming in.

  • Sends invoices and payment reminders
  • Matches deposits and flags oddities
  • Gets your accountant what they need
QuickBooks · Sheets · Email

Sales

Makes sure no lead falls through the cracks.

  • Scores new leads by fit
  • Follows up on a steady schedule
  • Keeps your CRM up to date
Salesforce · Email · Sheets

Marketing

Brings in the next customer while you serve this one.

  • Asks happy customers for reviews
  • Drafts posts and email campaigns
  • Tracks what actually brings people in
Email lists · Shopify · Social

Operations & analyst

Keeps jobs moving, then reads the numbers and tells you what to change.

  • Tracks every job or order step
  • Writes your morning and weekly summary
  • Spots trends and suggests your next move
Your files · Books · CRM

How it works

Up and running in an afternoon.

1

Connect

Sign in to your email, books and CRM once. Fogbreak works through those accounts, so your setup stays exactly as it is.

2

Teach

Talk it through, forward a few emails, or share the spreadsheets you already use. Fogbreak builds a map of how your business runs.

3

Approve

Helpers prepare quotes, replies, invoices and orders. They land in one list. Nothing goes out until you say yes.

4

Let go

Once a helper keeps getting it right, let it handle that kind of job alone, within limits you set. Each week it shows you what's working and what to try next.

You stay in charge

Freedom is earned, one kind of job at a time.

You decide how much each helper can do on its own. Most owners start with everything asking first.

  • One pause switch

    Stops every helper at once. They check it again before every email or change.

  • A record you can undo

    Everything a helper does is logged in plain words. Most of it can be undone with one tap.

  • Limits and spot checks

    Weekly caps on what runs alone, a list of things that always ask, and quick "was this right?" checks.

  • Real numbers only

    Figures come straight from your tools. If a helper can't read a number, it says so instead of guessing.

Try the setting

How it learns

It learns your way of doing things, and your word is final.

Every edit you make and every "no, because…" becomes part of what your helpers know. When something you said conflicts with your website or an old document, Fogbreak follows you.

Talk it throughVoice memoScreen recordingFiles and sheetsYour website
What AI knows · PricingPatio repointing is quoted per square foot.Your fix: We quote repointing by the day, two-day minimum, materials extra.
Turned down with a noteReminder email to a customer 3 days past due.Your note: The Hendersons always pay on the 15th. Never chase them before then.
Edited before sending"Dear valued customer, thank you for reaching out…"Learned: First names, short sentences, sign off "Thanks, Dan."

Analytics

Your numbers, turned into your next move.

Fogbreak already works inside your books, inbox, calendar and CRM, so it can see what's driving revenue and what's wasting time. Every week it brings you a short list of changes, each with the numbers behind it and what it's likely worth. You pick which ones to try, and your helpers carry them out.

Sample data · illustrative numbers

Built around real businesses

Shaped to the work, whether it's stone or stock.

Each business gets its own hub with the jobs, words and tools it actually uses. Two we're building today:

Masonry contractor

From site visit to paid invoice, without the evenings at the kitchen table.

Helpers turn walkthrough notes into quotes, keep every job's steps on track, send customers a weekly update, and chase payment when the work is done.

Jobs
Quotes, job tracking, customer updates, invoices
Tools
Email, Drive, QuickBooks

Consumer products brand

An AI brand manager working alongside a small team.

Helpers handle the daily marketplace busywork: sales and ad reports, reorder math, shipment plans, buyer messages and review checks, so the owners can spend time on new products.

Jobs
Reports, reorders, buyer messages, listings
Tools
Seller Central, Shopify, Sheets, Email

Seacoast pilot · Now enrolling

Start with us on the Seacoast.

We're opening Fogbreak to a small group of businesses in the New Hampshire Seacoast, Kittery, Maine and Newburyport, Massachusetts. We set it up with you in person and stay close through the first two months.

  • Length60 days
  • WhereNH Seacoast, Kittery, ME and Newburyport, MA
  • SetupDone with you, at your shop or office
  • StartsEvery helper asks first. You decide what it earns.

Tell us about your business

This prepares a short email for you to send to our founders. We reply within one business day.